Lady Gaga at the 2009 Video Music Awards.
Photo: Getty Images/PictureGroup
Photo: Getty Images/PictureGroup
Once upon a time (i.e. two years ago) being a red carpet style  reporter was a headache, but nothing unmanageable with a bit of Joan Rivers sass and a couple of good fashion  contacts. Sure, you'd get Bjork in a swan dress or Cher  missing the rear of her pants, but for the most part it was  straight-forward. And then, Mother Monster came. Year zero, we like to  call it in the trade. The day when the game was not only changed, but  reset and rewritten by Lady Gaga.
As a first time VMA nominee in 2009, the lady arrived and then  proceeded not once, not twice (a normalcy), and not even thrice. Nope.  Lady Gaga switched her outfit a total of five times (six, if you include  the after-party) and each one was more tongue-waggable than the one  before it. The 2009 VMAs sent style writers into a tizzy for days: how  audacious! How absurd! How Gaga! Let's just break down each  look.2009: MANY NOMINATIONS, EVEN MORE LOOKS 
1. Gagaloo arrived to Radio City Music Hall with her  infamous green date, Mr. Kermit The Frog, and a intricate feathered  neckbrace by Keko  Hainswheeler (the first of many injury/accident-related fashion  choices the "Paparazzi" singer would make throughout the evening. Aside  from the dramatic House of Blue Eyes mask (a little Phantom of the Opera, right?) and squashy Tour  de Force hat, the sleek Gaultier  lace floor-length gown wasn't particularly out of the ordinary; just  both lacy and baroque.
2. Still one of her most memorable performances to  date, Gaga's bleeding-then-dangling rendition of "Paparazzi" was  remarkably powerful, leading the poor singer to "bleed" through her  white Haus  of Gaga lace bodysuit. The mask, once again, was Keko's, but the  get-up was from her own team. When she appeared in white again, we  relaxed. 
3. Surely her glamorous, white sequined Gaultier  illusion skirt (and that nest-like Philip  Treacy bonnet contraption!) would be the last change of the evening.  Nope. Not her Majesty of Gaga-dom. 
Lady Gaga at the 2009 Video Music Awards.
Photo: Getty Images/PictureGroup
Photo: Getty Images/PictureGroup
4. Perhaps the look that is most memorable from  Gaga's entire fashion offering at the '09 VMAs was her red  queen-inspired, slightly menacing award acceptance outfit. Babies have  imitated it. Eminem looked horrified by it. But the best  reaction? Be impressed. Instead of going after a young ingenue for her  lacy shift, Lady Gaga dug through the Alexander  McQueen archive to retrieve a dress from 1998...which, in fashion  years, is virtually vintage. (The crown is from the Haus, if you were  keeping tabs. Which you were. Obviously.)
5. To meet her adoring press, Gags donned another  Gaultier (the third of the night), this time channeling the designer's Fifth Element futurism for a textured and  padded corset. (Remember this Gaga? The asymmetric, lightning  bolt-loving pop star of "Poker Face"? We were so young then...) 
6. Untrained eyes would think that her last look,  the one that we adoringly call bridal Mickey Mouse, was a random and  last minute addition, but Gaga keeps with her Gaultier theme and steps  back into her fourth look (the illusion dress). This time, however, she  puts some sort of orbital situation upon her dome, designed by Brit Alex Noble. And we were spent.
2010: MEET THE MEAT DRESS 
Surely nothing could compete with six looks, a bloody bodysuit and a  lace-draped red queen from hell. Nothing Lady Gaga would present at the  2010 VMAs would ever match the pure outrageousness of the previous  year's fashion smorgasbord. I mean, the only thing, at this point, that  would shock us is if she arrived with a dead animal fastidiously sewn  about her like it was some sort of haute couture.
And she did.
 Lady Gaga at the 2010 Video Music Awards.
Photo: Getty Images/PictureGroup
Photo: Getty Images/PictureGroup
But first, Lady Gaga did a touching tribute to her dear friend  Alexander McQueen (who had died early in 2010). The all McQueen white  carpet ensemble was elegant, regal and included a golden mohawk. She  kept the gown/mohawk/white-and-blue hair motif when she switched into a  stark black look also done, head-to-toe, by Giorgio  Armani. Easy night, we thought. Won't need to be up until 4 AM  tracking down clothing credits. Then Lady Gaga won video of the year.
When MTV Style saw Gaga draped in the butcher's finest, we flipped  into overload and immediately got the inside scoop on the meat dress. Though we were  concerned with the Who's and the How's of the carnal production, our  colleagues backstage got to see the reveal up close, and while many  MTV-ers have years of producing awards shows under their belt, not one  jaw—at home or in Los Angeles—wasn't affixed to the floor. See  for yourself.
+ LADY GAGA'S MEAT DRESS REVEALED! 
So, yes, Lady Gaga took a biological material and turned it into a  frock, and we are still talking about it.
2011: ???
True, VMA fashion game was changed by Gaga in '09, but now anyone  with a blog is taking bets, holding breaths and traipsing on pins  and needles over what Gaga is going to do next. Lady Gaga revealed on "MTV First" that her fans  (and anyone with eyeballs and a pulse) will not be disappointed. The  likelihood is, after eight mind-shattering show outfits in merely two  years, she's probably right. 
+ Don't miss the 2011 MTV Video Music Awards, live from Los Angeles  on Sunday, Aug. 28, at 9/8c! And don't forget to vote for your favorite VMA nominees!
Source MTV


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